Direct door-to-door marketing is now white label mobile marketing. Former involves sending executives to visit every home to establish mass communication but latter involves sending text messages with bulk SMS service. Former is an expensive, labor intensive and time consuming affair, while latter is convenient, simple, affordable and quick job.
Some businesses need door-to-door promotion for which they send their executives to public places to interact with masses. This exercise yields good results but at a heavy cost. On the other hand, SMS advertising is cheap and gives similar results. A business looking for direct contact with its customers should consider starting SMS advertising campaigns instead of involving an army of executives to interact with millions of people.
There are millions of cell phone users and each phone user is a consumer. For instance take an extended family of tem members. An executive visits this family and talks to the person, who attends the executive. The executive wants to talk to all the members of the family but it is not possible as it would require much time. Since the executive has to visit more homes in the locality, he curtails his meeting with one person in one home.
With SMS advertising there would be no such problem as you would access cell phone users and not family members. Again take example of the extended family of ten members. Out of ten members, eight use cell phone. These members can be accessed through white label mobile marketing program and not through door-to-door survey.
How to start white label mobile marketing program could be a problem, if you are new to SMS advertising business. Your job is to locate a credible bulk SMS service provider and leave rest of the job on the service provider. The service provider would arrange cell phone numbers for your SMS advertising campaign. Also he would draft a compelling text message describing your business for the campaign.
White label mobile marketing is affordable as bulk SMS service is cheap service. You can buy millions of texts at a few hundred dollars. It is really cheap investment and as a businessman you won?t mind investing this much money in white label mobile marketing, when you know that this program could generate expected results. Your marketing message would be sent to millions of cell phone users in a couple of hours and you can expect response in next couple of hours.
About Author
Adelwolf Mccurdy is an expert who has worked with many companies who develop many proprietary solutions for their customers in a development environment.The author also knows very how to develop and launch mobile campaigns in minutes.For More Information Please Visit White label mobile marketing
Source: http://www.informationbible.com/article-white-label-mobile-marketing-is-direct-marketing-291312.html
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